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Documentary
When a 20-year-old attempts to win a fighter jet in a Pepsi sweepstakes, he sets the stage for a David versus Goliath court battle for the history books.
Seven million Pepsi Points to win a fighter jet? It should have been impossible. But 20-year-old John Leonard sees the ad in 1995 — and finds a loophole.
John and Todd perfect their scheme. They send in their Pepsi Points and their check, and wait. The Pepsi executives scramble, and the lawyers descend.
The Pentagon has to issue a statement. Scammers start to circle. To win this case, John needs to go to trial in the court of public opinion.
Interviewees recall a 1992 campaign in the Philippines that went so awry, it led to riots and deaths. In 1999, John's court battle reaches a conclusion.
Self - The Kid with the Idea
Self - Former Creative Director
Self - The Investor
Self - Form CMO - Pepsi
Self - John's Mom
Self - Former COO - Pepsi's Ad Agency
John Leonard
Todd Hoffman
Examines the dawn of the comic book genre and its powerful legacy, as well as the evolution of the characters who leapt from the pages over the last 75 years and their ongoing worldwide cultural impact. It chronicles how these disposable diversions were subject to intense government scrutiny for their influence on American children and how they were created in large part by the children of immigrants whose fierce loyalty to a new homeland laid the foundation for a multi-billion-dollar industry that is an influential part of our national identity.
The Earth’s continents are instantly recognizable. These iconic landmasses seem permanent and unchanging, yet they are merely the wreckage of a much larger long-lost supercontinent – Pangaea. In this stunning four part series Professor Iain Stewart uncovers the evidence for this ancient past. He reveals how the world around us is full of clues – in the rocks, the landscapes and even the animals. All of which tell us how the land we live on was created.
