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After graduation, Ka Yeol-Chan landed his first job at a company. His boss there, Lee Man-Shik, was a "kkondae" which refers to a rigid, old school type of person. He would force his old school ways of thinking on Ka Yeol-Chan. Due to Lee Man-Sik and his old school ways of thinking, Ka Yeol-Chan quit his job there. Ka Yeol-Chan then found a job at a ramen company. He worked very hard and was promoted unusually quickly, due to his radical planning and aggressive marketing. Ka Yeol-Chan now works as the chief of the sales and marketing department at the ramen company. His position actually wields the most power in the company. One day, Ka Yeol-Chan gets a senior age intern. That intern is Lee Man-Shik, who gave him such a hard time at his first job.

31-year old Lin Yang is accomplished at work but does not have her own else and even her apartment was rented. In her boring life, suddenly appears 24-year old Lu Zheng An. Lu Zheng An was her neighbour who grew up with her, and has returned from studying overseas. He tries hard to enter her life, and eventually succeeds in moving into her house and intruding into her work. Lin Xiang constantly reminds herself that Lu Zheng An is a younger brother, but ultimately could not withstand Zheng An's charms. Her boring life and sleeping heart was awakened with the appearance of Zheng An, and she finds herself falling for him.

The story of Coca-Cola -- the 'sublimated essence' of all that American stands for -- and the century-long competition with its rival, Pepsi-Cola. Challenging, fast-paced, irreverent, serious and funny by turns, it explores the delicious paradox at the heart of Coke: How did an innocuous soft drink come to wield such enormous power and assume such significance in so many people's lives? What does it tell us about who we are and what we are becoming?